Facebook Pixel is a program code extracted from your advertising account in Facebook, that allowing you to know and follow some important things about who visited your pages (or your entire store)
As well as for store owners and others, Facebook Pixel will help you to know the people who have added their products into the cart products and people who have completed the process of purchases to re-target them.
To get the Facebook pixel code you can follow the steps below :
Go to your Facebook Business account and click on the sign (≡) and then click on Pixels … Next image to show you
Then click on Create Pixel … Next image to show you
Choose a name for your pixel, and remember that you have the right at Facebook Pixels for each account so choose your company name and not your product ... Next picture to explain to you
After creating your Facebook Pixel you must add it to your store to start this process,, it's done by taking the code that will be provided to you by facebook in order to add it at your store ... Click "Manually Install the Code Yourself"
The following picture to explain to you
Second, copy the code from your account and put it in your store in tap Custom Code
by going to the control panel of into settings then advanced settings then click on the custom code then put the code in the header Scripts